Telecom industry, especially mobile telecom, is a highly competitive and increasingly mature market. As new offering and VAS become less important as differentiators; customer service is increasingly seen as the key factor in customer acquisition and retention.

vCustomer provides telecom companies with solutions that manage and coordinate all customer touch points through an integrated platform. This helps identify, distinguish and reach customers more efficiently and effectively with built in customer analytics and real time report generation.

Key benefits:

• Ability to design, execute and monitor all marketing initiatives.
  
• Increased new client acquisition, cross-sell and up-sell opportunities.
  
• Cost-effective management of the field workforce.
  
• Efficient and quick response to customer enquiries to reduce customer churn and reduce customer acquisition cost.
• Intelligent feedback analysis to understand customer behaviour and prefrences.